Our Blog 2 min
Five Ways to Increase Page Engagement, Re-Examined
From the archive. First published in January 2016. Rewritten for clarity, with a note on what happened afterwards. We originally shared a video tutorial…
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Category: Our Blog
Our Blog 2 min
How to Change a Facebook Page Name: The Current Process
Changing the name of a Facebook page used to be close to impossible once the page had grown. The old hard block at 200…
Our Blog 2 min
Facebook Professional Services: Another Product That Vanished
From the archive. First published in December 2015. Rewritten for clarity, with a note on what happened afterwards. In late 2015 Facebook was quietly…
Our Blog 2 min
Instant Articles Goes Global, and Then Goes Away
From the archive. First published in December 2015. Rewritten for clarity, with a note on what happened afterwards. Instant Articles began as an iOS…
Our Blog 2 min
Should Businesses Leave Facebook?
From the archive. First published in December 2015. Rewritten for clarity, with a note on what happened afterwards. After the 2013 reach changes, a…
Our Blog 2 min
Facebook at Work, Later Workplace: How That Bet Ended
From the archive. First published in December 2015. Rewritten for clarity, with a note on what happened afterwards. Facebook at Work launched as a…
Our Blog 2 min
When Facebook Started Measuring Time Spent
From the archive. First published in December 2015. Rewritten for clarity, with a note on what happened afterwards. In late 2015 Facebook began factoring…
Our Blog 2 min
Facebook Live, From Experiment to Best Performing Format
From the archive. First published in December 2015. Rewritten for clarity, with a note on what happened afterwards. Facebook began experimenting with live streaming…
Our Blog 2 min
Do Facebook Pages Have a Serious Competitor?
From the archive. First published in November 2015. Rewritten for clarity, with a note on what happened afterwards. In 2015 we wondered whether a…
Our Blog 2 min
Facebook Page Tips Every Admin Should Know
A short list of things worth knowing if you run a Facebook page. No tricks, no hacks, just the settings and habits that quietly…
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